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Marketing Automation Strategist

About the role

We are seeking a Marketing Automation Strategist who will launch new marketing automation processes at Nethone, therefore an ideal candidate has experience in strategy creation.
The overarching objectives of the Strategist position are automating and optimising the process of generating inbound leads, warming those leads, and seizing unexplored sales opportunities.
The position commands both creative thinking (in terms of strategy development) as well as more hands-on work in marketing operations.

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Alicja Żmijewska

Inbound Marketing Expert

We're a group of 9 creative people who support one another in every project. There's always room for experiments, tests and mistakes, as this is the only way to learn and find the best-performing setup for your activities. 

 

Our technology stack

Back end
Vector
Python 3
PostgreSQL
PostgreSQL
Fast API
Fast API
Pyramid
Pyramid
Pytest
Pytest
Redis
Redis
Front end
Vanilla ES6+
WebGL
TypeScript
Development process
Docker
Docker
Kubernetes
Kubernetes
GitLab
GitLab
Sentry
Sentry
Grafana
Grafana

 

Responsibilities

  • Creating and implementing a marketing automation strategy focused on the B2B tech industry
  • Optimising ongoing marketing campaigns based on performance data and co-create future marketing campaigns
  • Creating and managing data, processes, and strategies in HubSpot, such as: creating automated mass email flows; defining segmentation of the target audience; running multiple A/B tests in parallel
  • Cooperating with a partnered performance agency on inbound marketing campaigns

Requirements

  • Track record in the fields of B2B / tech / international business marketing
  • Proven results in the creation and implementation of marketing strategies
  • Experience in marketing operations, preferably with a focus on automation
  • Very good understanding of the marketing and sales alignment
  • Proficiency in English at B2/C1 level
  • Customer-centric approach to marketing
  • Data-oriented mind & ability to draw conclusions from gathered information
  • Creativity in problem-solving and proactive approach
  • Nice to have
    • Hands-on experience in HubSpot (particularly with the Marketing Hub)
    • Practical knowledge of various marketing strategies (SEO, organic and inorganic lead channels)
    • Strong writing skills; a focus on sales and marketing language welcomed
    • Willingness to work in a fast-paced environment
    • Ability to spot unexplored opportunities

We offer

  • A lot of independence in running projects - you are the expert in your field so you have the full trust of your managers 
  • Try&learn approach - Nethone creates a safe space for trying new methods/ideas/tools as long as you believe they can bring new opportunities
  • Be a face of a game-changing project - this is a new area of growth for the company - you can build it from scratch (with support from commercial team members along the way) and create something unique for the company
  • Awesome team spirit - creative people who care about their job and outcomes, fully supportive, with a lot of fun time
  • Nice quarterly bonuses for achieving the team’s KPI
time
Flexible working hours

Morning birds, night owls and people working from another continent feel equally comfortable

network
Remote-first culture

and truly international team (+10 countries)

qualityThingsDone
Self development

Cash awards for the quarter's best employees, funding for development materials and trainings

teamBuilding
Team building

Company-wide meetings in person, budgets of each team for its own integrations, cyclical office integrations

healthcare
Health and wellness

Taking care about employees’ mental and physical health. Multisport and health insurance

fraudTools
English classes

English is our main language of communication and our employees are able to improve their skills by attending free classes

Haven't found the right job role for yourself?

We are constantly looking for talented people to join our team. Having any questions about current job openings? Or you haven’t found an interesting offer but still feel Nethone is a place for you? Send us your CV!

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