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Marketing Automation Strategist

Inbound Marketing Senior

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About the role

We are seeking a highly skilled and motivated digital marketing expert to join our team at Nethone, a leading B2B SaaS company. As an Inbound Marketing Expert, you will play a crucial role in developing and driving our marketing automation efforts and optimizing lead generation activities to fuel the growth of our business. Inbound Marketing Expert will launch and maintain new marketing automation processes at Nethone, therefore an ideal candidate has experience in strategy creation.

If you are a results-driven individual with a passion for marketing automation and lead generation, we would love to hear from you!

Alicja Zmijewska
Alicja Żmijewska

Digital Marketing Lead

We're a group of 7 creative people who support one another in every project. There's always room for experiments, tests and mistakes, as this is the only way to learn and find the best-performing setup for your activities. 

 

Vector

 

What will you be responsible for?

  • Developing and executing inbound marketing strategies to generate high-quality leads for our B2B SaaS products
  • Optimizing marketing automation workflows to streamline lead nurturing, conversion, and customer retention processes focused on the B2B tech industry
  • Developing, maintaining nurture and scoring programs to move customers across the funnel
  • Creating and managing data, processes, and strategies in HubSpot, such as: creating automated mass email flows (preferably with copy creation); defining segmentation of the target audience; running multiple A/B tests in parallel
  • Cooperate with RevOps team on maintaining Hubspot x Salesforce integration
  • Cooperate with a partnered performance agency on inbound marketing campaigns

What do we expect from you?

  • Hands-on experience in HubSpot Marketing & Sales
  • Track record in the fields of B2B / tech / international business inbound marketing
  • Strong understanding of lead generation strategies and conversion optimization techniques
  • Proven results in creation and implementation of marketing automation strategies
  • Very good understanding of the marketing, sales and RevOps alignment
  • Proficiency in English at B2/C1 level
  • Analytical mindset with the ability to interpret data and insights to drive effective marketing strategies
  • Creativity in problem-solving and proactive approach
  • Detail-oriented with exceptional organizational and project management skill

We offer

time
Flexible working hours

Morning birds, night owls and people working from another continent feel equally comfortable

network
Remote-first culture

and truly international team (+10 countries)

qualityThingsDone
Self development

Cash awards for the quarter's best employees, funding for development materials and trainings

teamBuilding
Team building

Company-wide meetings in person, budgets of each team for its own integrations, cyclical office integrations

healthcare
Health and wellness

Taking care about employees’ mental and physical health. Multisport and private healthcare

fraudTools
English classes

English is our main language of communication and our employees are able to improve their skills by attending free classes

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Do you have any questions?

We are constantly looking for talented people to join our team. Having any questions about current job openings? Or you haven't found an interesting offer but still feel Nethone is a place for you?

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